Doctor of Philosophy (PhD) ,Oklahoma State University,2006
Masters of Business Administration (MBA),University of Jordan (Jordan),2000
Bachelor of Science,University of Yarmouk (Jordan),1997
Primary Field(s) of Instruction
Dr. Gammoh teaches courses in principles of marketing and marketing strategy.
Primary Field(s) of Research
Marketing Strategy, Brand Alliances, Brand Leveraging Strategies, Signaling Theory
Brief Biography
Dr. Gammoh joined the University of Toledo as an Assistant Prof. of Marketing in August 2006. He has a Ph.D. in Marketing from Oklahoma State Univ., an MBA from Univ. of Jordan, and a B. Sc. in Economics from Univ. of Yarmouk.
Dr. Gammoh teaches courses in marketing. His research interests are in the areas of marketing strategy and branding. His research has appeared in Psychology and Marketing, Marketing Letters, and in the American Marketing Association conference proceedings.
