EBUS - ELECTRONIC COMMERCE

EBUS - 3090  E-COMMERCE AND THE NETWORKED ECONOMY
[3 hours]  This course is an introduction to the networked economy, e-commerce and business transformation.  It covers the technological trends, business opportunities, competitive threats, marketing responses and public policy issues concerning e-commerce.  Prerequisite:  Junior standing.

EBUS - 3180  WEB DESIGN FOR BUSINESS COMMUNICATION
[3 hours]  A study of Web site design and management process for effective business communication, including authoring software, graphic tools, scripting techniques, java applets, and related technical, legal ethical, and managerial issues.  Prerequisite:  Junior standing.

EBUS - 4040  E-COMMERCE INTELLIGENCE MANAGEMENT
[3 hours]  A study of business intelligence management in an e-commerce environment, including the use of data mining and warehousing tools for market analysis and business decision supports.  Prerequisite:  EBUS 3090, 3180.

EBUS - 4150  E-COMMERCE BUSINESS MODELS AND PROJECT MANAGEMENT
[3 hours]  A hands-on course involving case studies of successful e-commerce business models and a team-based project to develop e-commerce plan for established and start-up businesses.  Prerequisite:  Senior standing, EBUS 4040.

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Last Updated: 5/5/14