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The Department of Appplied Organizational Technology offers an associate degree in Marketing & Sales Technology. This degree recognizes the importance of understanding markets and developing relationships with customers. The degree offers a broad spectrum of marketing perspectives, as well as in-depth courses to assist students in developing the business skills necessary to succeed in the marketplace. The topics covered include marketing communication, sales force management, service marketing and personal selling.
All courses for this degree can be taken either via the Internet or on-campus. The online associate degree is the same as the on-campus version. Upon completion of this 2-year degree, completed courses may be applied toward earning a bachelor’s degree.
Program of Study: Marketing and Sales Technology Degree
| COURSE NUMBER | COURSE TITLE | CREDIT HOURS |
|---|---|---|
| MARS:1010 | Marketing Principles | 3 |
| MARS:1110 | Personal Selling | 3 |
| MARS:1720 | Sales Force Management | 3 |
| MARS:2010 | Marketing Communication | 3 |
| MARS:2110 | Marketing Management | 3 |
| MARS:2120 | Industrial Marketing Management | 3 |
| MARS:2210 | Services Marketing | 3 |
| BMGT:1000 | Business Technology College Orientation | 1 |
| BMGT:1010 | Business Principles | 3 |
| BMGT:1500 | Workplace Communication and Presentations | 3 |
| BMGT:2010 | Workplace Management | 3 |
| BMGT:2110 | Managing in a Global Economy | 3 |
| BMGT:2310 | Legal Environment of Business | 3 |
| BMGT:2700 | Managing Diversity in the Workplace | 3 |
| CMPT:1100 | Computer Information Applications | 3 |
| ACTG:1040 | Principles of Financial Accounting | 3 |
| ACTG:1050 | Principles of Management Accounting | 3 |
| ENGL:1100 or 1110 | College Composition I | 3 |
| ENGL:1130, 1140, 1150 or 2960 | College Composition II | 3 |
| MATH | 1010, 1180, or 1260 | 3 |
| Humanities/Fine Arts Elective | 3 | |
| PSY:1010 | Principles of Psychology | 3 |
| Social Science Electives | 3 | |
| Total | 67 |
Additional Information
If you would like more information about this program, we encourage you to contact Online Learning:
Student Services Staff
Email: utdl@utoledo.edu
Phone: 419.530.8835; 866.UTOLEDO toll free
The University of Toledo is regionally accredited by the North Central Association (NCA) and is authorized to offer degrees online.