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Marketing Program Sample Curriculum

FIRST YEAR

 

Fall Semester
 
BUAD 1000 Orientation 1
ENGL 1110 College Composition I 3
MATH 1730 Calculus for Business with Applications 5
BUAD 1010 Intro to Business 3
            *       Humanities 3
Total 15 hrs.

Spring Semester
 
ENGL 2960 Organiz Report Writing 3
BUAD 1020 Micro-Computer Applications 3
ECON 1150 Intro to Macro Economics 3
               *     Social Science 3
               *     Natural Science Lecture 3
               *     Natural Science Lab 1
Total 16 hrs.


SECOND YEAR

 

Fall Semester
 
BUAD 2000 Career Development I  1
BUAD 2040 Financial Accounting Info 3
BUAD 2060 Data Analysis for Business 3
ECON 1200 Intro to Micro Economics 3
                     Non-Business Elective 3
              *     Multicultural US-Diversity 3
Total 16 hrs.

Spring Semester
 
BUAD 2050 Acct for Decision Making 3
BUAD 2070 Application of Statistics 3
BUAD 2080 Global Environment of Business 3
             *      Humanities 3
             *      Natural Science Lecture 3
                     Non-Business Elective 1
Total 16 hrs.


THIRD YEAR

 

Fall Semester
 
BUAD 3000 Career Development II 1
BUAD 3010 Principles of Marketing 3
BUAD 3020 Manufacturing & Service Systems 3
BUAD 3030 Managerial & Behavior Processes 3
BUAD 3040 Principles of Financial Management 3
COMM 3880 Professional Business Comm 3
Total 16 hrs.

Spring Semester
 
BUAD 3050 Info Tech Management 3
BUAD 3470 Legal Environment of Business 3
MKTG 3850 Buyer Behavior & Retail Marketing 3
MKTG         Marketing Elective 3
                     Business Elective/Minor 3
                     Non-Business Elective 1
Total 16 hrs.


FOURTH YEAR

 

Fall Semester
 
MKTG 4940 Approved Internship or Marketing Elective 3
MKTG 3880 Marketing Res & Data-Based Mgmt 3
MKTG          Marketing Elective 3
                      Business Elective/Minor 3
                      Non-Business Elective 3
Total 15 hrs.

Spring Semester
 
BUAD 4020 Senior Bus Policy Forum 3
MKTG 4130 Marketing Analysis & Decision Making 3
MKTG          Business Elective/Minor 3
                     Marketing Elective 3
         *          Multicultural Non-Western 3
Total  15 hrs.
   
NOTE: * Select from approved University CORE, see Degree Audit for course selections.
Last Updated: 6/9/16