The Edward H. Schmidt School of Professional Sales

Executive Master of Sales Leadership Degree
Developing sales leaders one executive at a time.

Graduate Degree offerings

 EXECUTIVE MASTER of SALES LEADERSHIP (EMSL)

Designed to address the professional development needs of sales leaders and senior sales professionals seeking advancement and improved sales organizational results.

Distinct Advantages

  • Meaningful Relevance – Coursework exclusively focused on sales leadership and contextual business elements
  • Differentiate Yourself – a graduate degree has become the norm for those seeking promotion
  • Rapid Advancement – Earn your Master’s degree in as little as 15 months
  • Return on Investment – Parlay leadership skills into increased sales results
  • Preserve Work-Life Balance Integration – Online curriculum for maximum flexibility
  • Build your Professional Network – Participate as a cohort; Gain exposure to National Consortium of Expert University Professors and Industry Experts

Program Summary

  • Lock-step, 15 month, cohort based, 30 CR hours
  • Blended learning (synchronous/asynchronous online + weekend residencies)
  • Master of Sales Leadership degree
  • Executive format
  • Tuition all-inclusive of books, course material, and fees

Curriculum Summary

  • Core Courses (built around key competencies) with 3 intensive weekend capstone residencies – 12 months
    • EMSL6000 – Sales Leadership
    • EMSL6100 – Sales Planning & Enablement
    • EMSL6200 – Sales Analytics
    • EMSL6300 – Salesforce Automation & Technology
    • EMSL6400 – Sales Talent Management
    • EMSL6500 – Sales Motivation & Performance
  • Guided Independent Study – 3 months
    • EMSL6701 - Integrated Capstone Learning Experience I
    • EMSL6702 - Integrated Capstone Learning Experience II
    • EMSL6703 - Integrated Capstone Learning Experience III
  • Organization specific projects can also be incorporated via the program's Integrated Capstone Learning Experiences or Guided Independent Study, making it more accessible for organization teams to design and deploy their sales specific initiatives.

Want to learn more?  Check out the EMSL website and/or have the EMSL admissions team reach out to you.

Apply now!  First cohort to start Fall 2019.

 

General MBA with Marketing Specialization with Concentration in Sales Leadership

Required M.B.A. Core Courses:

  • BUAD 6100 Account for Decision Making, 3 credit hours
  • BUAD 6200 Financial Systems, 3 credit hours
  • BUAD 6300 Strategic Marketing & Analysis, 3 credit hours
  • BUAD 6400 Results-based Management, 3 credit hours 
  • BUAD 6500 International Business, 3 credit hours
  • BUAD 6600 Supply Chain Management, 3 credit hours
  • BUAD 6800 Information Technology & E-business, 3 credit hours
  • BUAD 6900 Strategic Management Capstone, 3 credit hours

Required M.B.A. Courses for Marketing Specialization with Sales Leadership Concentration (2)

  • MKTG 6240 Sales Force Leadership and Strategy, 3 credit hours
  • MKTG 6250 Global Sales and Strategic Customer Management, 3 credit hours

Elective M.B.A. Courses for Marketing Specialization with Sales Leadership Concentration (pick 1)

  • MKTG 6980 Special Topics - Sales for Social Impact or International Sales Negotiation, 3 credit hours
  • MKTG 6140 Customer Relationship Marketing, 3 credit hours
  • MKTG 6220 Integrated Marketing Communications, 3 credit hours

 

Sales Leadership Course Descriptions

 

MKTG 6140 Customer Relationship Marketing (3 credits)

Course will examine the theoretical and managerial development of relationship marketing as an organizational strategy to build and maintain profitable customer relationships

MKTG 6220 Integrated Marketing Communications (3 credits)

Course focuses on the integration of marketing communication tools in achieving desired changes in consumer attitudes and behaviors. Organizations realize the benefit of integrating their marketing communication efforts to achieve synergistic and superior results.

MKTG 6240 Sales Force Leadership and Strategy (3 credits)

The roles and functions of the business-to-business sales manager will be examined, including using market and competitive analysis in sales planning and strategy development, as well as sales management operations.

MKTG 6250 Global Sales and Strategic Customer Management (3 credits)

The focus of this course is on key, major and strategic account selling.  The process of sales planning and account strategy for strategic accounts will be emphasized.  The course will employ role play and live cases to develop skills and theoretical frameworks for the development of major accounts.  The course will emphasize account management skills and policies, including managing relationships and servicing key accounts.

MKTG 6890 Special Topics (3 credits)

Current issues/developments in marketing, international business, or business economics are discussed.

Learn more about the UT MBA Program

 

 

Last Updated: 4/17/19