The Power To Do at UToledo Health
August 5, 2024
Hello Rockets,
I am proud to share the next phase of The University of Toledo’s new brand that promotes
the excellent healthcare we provide our community.
The Power To Do brand launched last month bringing together our academic and healthcare missions
under the same marketing framework for the first time since UToledo merged with the
former Medical College of Ohio.
We launched first with institutional messaging and now have the new creative materials
to promote UToledo Health, which brings together the University of Toledo Medical
Center and UT Physicians as one team of providers and clinics operating as one healthcare
system under one UToledo Health logo.
We are excited to highlight the quality and compassion of our UToledo Health providers
as we encourage people to receive the absolute best care from us.
Please join me in celebrating The Power To Do comprehensive healthcare that helps our patients live their best lives.
Sincerely,
Matthew J. Schroeder
Interim President