English 2960: Professional and Business Writing: |
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The Four Main Focus Areas of Pedagogy |
The core of this course can be summarized in the following four skill area: |
- Research Skills (using primary and library research to discover and employ information)
- Correspondence Skills (learning the generic conventions of each)
- Promotional Writing Skills (may or may not use primary research; to disseminate information; to inform and persuade
public audiences that organizations communicate with)
- Visual Communication Skills (may appear as separate assignments or as components of other assignments)
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Learning Outcomes for ENGL 2960 |
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The following learning objectives form the basis of successful pedagogy in this course.
The goal of each assignment is for the student to demonstrate mastery of the following
learning objectives: |
- Understand professional writing by studying management communication contexts and
genres, researching contemporary business topics, analyzing quantifiable data discovered
by researching, and constructing finished professional workplace documents.
- Recognize, explain, and use the formal elements of specific genres of organizational
communication: white papers, recommendation and analytical reports, proposals, memorandums,
web pages, wikis, blogs, business letters, and promotional documents.
- Understand the ethical, international, social, and professional constraints of audience,
style, and content for writing situations a.) among managers or co-workers and colleagues
of an organization, and b.) between organizations, or between an organization and
the public.
- Understand the current resources (such as search engines and databases) for locating
secondary information, and also understand the strategies of effective primary data
gathering.
- Understand how to critically analyze data from research; incorporate it into assigned
writing clearly, concisely, and logically; and attribute the source with proper citation.
- Practice the unique qualities of professional rhetoric and writing style, such as
sentence conciseness, clarity, accuracy, honesty, avoiding wordiness or ambiguity,
using direct order organization, readability, coherence and transitional devices.
- Explore different format features in both print, multimedia and html documents, and
develop document design skills.
- Revise and edit effectively in all assignments, including informal media (such as
email messages to the instructor).
- Develop professional work habits, including those necessary for effective collaboration
and cooperation with other students, instructors and Service Learning contact representatives.
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English 2950: Scientific & Technical Report Writing:
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The Four Main Focus Areas of Pedagogy |
The core of this course can be summarized in the following four skill areas: |
- Research Skills (using primary and library research to discover information)
- Correspondence Skills (learning the generic conventions of each)
- Explanatory or Demonstrative Writing Skills (to disseminate technical information to either non-technical or technical readers,
such as descriptions, instructions, informational handouts, FAQs, etc. [not persuasive,
per se])
- Visual Communication Skills (may appear as separate assignments or as components of other assignments)
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Course Learning Outcomes for ENGL 2950 |
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Students will develop competency in the following areas: |
- Participate actively in writing activities (individually and in collaboration) that
model effective scientific and technical communication in the workplace.
- Understand how to apply technical information and knowledge in practical documents
for a variety of a.) professional audiences (including peers and colleagues or management)
and b) public audiences.
- Practice the unique qualities of professional writing style, including sentence conciseness,
readability, clarity, accuracy, honesty, avoiding wordiness or ambiguity, previewing,
using direct order organization, objectivity, unbiased analyzing, summarizing, coherence
and transitional devices.
- Recognize, explain, and use the rhetorical strategies and the formal elements of these
specific genres of technical communication: technical abstracts, data based research
reports, instructional manuals, technical descriptions, web pages, wikis, and correspondence.
- Collect, analyze, document, and report research clearly, concisely, logically, and
ethically; understand the standards for legitimate interpretations of research data
within scientific and technical communities.
- Recognize and develop professional format features in print, html, and multimedia
modes, as well as use appropriate nonverbal cues and visual aids.
- Revise and edit effectively in all assignments, including informal media (such as
email to the instructor).
- Develop professional work habits, including those necessary for effective collaboration
and cooperation with other students, instructors, and Service
- Learning contact representatives.
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