The Power To Do
impactful marketing
The Office of University Marketing and Communications launched a new brand for The University of Toledo in July 2024 establishing a clear identity across its higher education and healthcare entities. The Power To Do campaign promotes UToledo as a transformative public research university and academic medical center that amplifies the initiative of our people.
The Power to Do - Behind the Scenes video
UToledo partnered with BVK, a Milwaukee-based marketing firm, to refresh the brand in a way that is both authentic and aspirational to show the impact UToledo has on our community today and our relentless pursuit of excellence to create the future.
About MarCom
We have one of the best jobs at UToledo — sharing the University’s story. UToledo has an exceptional aptitude for unlocking and fostering the potential in its people leading to powerful stories of achievement.
We are proud to support partners across our academic colleges and healthcare practices to develop a strategy and complete your project with a consistent voice, look and feel.
We work with partners inside and outside of the University to boost UToledo’s reputation.
