John B. and Lillian E. Neff College of Business and Innovation

Associate Professor

Office: Stranahan Hall 3015

419.530.2287

catherine.johnson3@utoledo.edu

scholars profile

Bio

Katy earned her B.A. degree, summa cum laude, in German at the University of Kentucky, her MBA degree from Minnesota State University, Mankato, and her Ph.D. in Marketing at the University of Alabama. She spent one year studying history and German language at the University of Heidelberg in Heidelberg, Germany, a study tour of Greece during her MBA, and participation in an international panel and conference in Rouen, France. Katy spent several years in the banking industry at a community bank where she worked in various capacities including branch management, credit analysis, marketing coordination, and customer service.

Education

University of Alabama, 2015
Doctor of Philosophy, Marketing

Minnesota State University, Mankato, 2008
Master of Business Administration

University of Kentucky - 2006
Bachelor  of Arts, German Studies 

Research

Katy’s primary research interest is in sales, including management control systems, and salesperson individual differences, such as emotional intelligence, as predictors of behaviors and performance. She also has an interest in the impact of C-Suite individuals on firm outcomes. Katy also has an interest in consumer behavior topics, particularly relating to pro-social consumption and consumer reactions to corporate social responsibility.

Honors and Awards

• Outstanding Junior Researcher Award, College of Business and Innovation, University of Toledo (2019)
• Emerald Publishing Highly Commended Paper Award (2019)
• DeJute Undergraduate Teaching Award, University of Toledo College of Business and Innovation (2018)
• Journal of Personal Selling & Sales Management James M. Comer Award for the Best Contribution to Selling and Sales Management Theory (2016)
• University of Alabama Watson Little Award (2015)
• AMA Sheth Doctoral Consortium Representative (2014)
• AMA Winter Marketing Educators’ Conference Best Paper Award, Sales and Customer Relationship Management Track – Orlando FL (2014)
• AMS World Marketing Congress Doctoral Consortium – Melbourne, Australia (2013)

Professional Service

• National Conference in Sales Management (NCSM) Co-chair Doctoral Student Track (2018-20)
•  American Marketing Association Sales Special Interest Group (AMA Sales SIG) Vice-chair, Communications (2017-19)
•  National Conference in Sales Management (NCSM) At-large board member (2016-18)
•  Pi Sigma Epsilon Faculty Chapter Advisor (2016-present).