University Marketing and Communications

Proper use of headings in page text

When building a page you can resource using headings to help organize text into topical groupings. 

For accessibility compliance you MUST use headings in order. For example, you must use Heading 2 first and if you have text blocks that sit below Heading 2 than you name that sub headline Heading 3. Think of it as an outline. 

Heading 1

  • Heading 1 is by default the title of your page. You cannot create additional Heading 1 content. For search engine optimization and accessibility compliance you only want to have one Heading 1 on any given page. 

Heading 2

  • Heading 2 is the title of the first main section of text
  • Following Heading 2 should be text or bullet list of content 

Lorem ipsum dolor sit amet, feugiat eros hymenaeos urna molestie id, id enim, euismod venenatis posuere velit morbi proin. Ut dui nec quam tortor quisque tincidunt.

  • Lorem ipsum dolor sit amet
  • feugiat eros hymenaeos
  • urna molestie id, id enim 

Heading 3

  • Use Heading 3 if you have a sub topic of main topic 1

More text Lorem ipsum dolor sit amet, feugiat eros hymenaeos urna molestie id, id enim, euismod venenatis posuere velit morbi proin. Ut dui nec quam tortor quisque tincidunt.

Heading 3

  • Use another Heading 3 if you have another sub topic of main topic 1

More text Lorem ipsum dolor sit amet, feugiat eros hymenaeos urna molestie id, id enim, euismod venenatis posuere velit morbi proin. Ut dui nec quam tortor quisque tincidunt.

Heading 4

  • Use Heading 4 if you have a sub topic of Heading 3
  • A Heading 4 will not be used often
  • If using a Heading 4 you may want to review your page as being too content heavy
Last Updated: 9/3/19