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Biographical Sketch
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University of Alabama, PhD, Business Administration, 1987
University
of Alabama, MS, Marketing, 1981
University of Malaya, Malaysia, BS, Economics, 1970
Dr. Anthony Koh is the Interim
Chair of the Department of Marketing and International Business, and an Associate Professor of Marketing and
International Business at the University of Toledo. Before getting in academia, he worked as a Management
Consultant with a major accounting firm in Malaysia and as Deputy Director of a department with the Malaysian
Industrial Development Authority (MIDA). He served five years as the Investment and Trade Consul (also
Director, MIDA Sydney) for Malaysia in Sydney, Australia. At the Alabama International Trade Center located in
Tuscaloosa, Alabama, he worked as a Senior International Trade Specialist providing export counseling and
assistance to small businesses. These 15 years of his career in industry focused on international
trade/marketing and investment activities.
Dr. Koh teaches courses in Marketing and International
Business at both the undergraduate and graduate levels. His major research interests are in the areas of
international marketing and marketing strategy. His works have appeared in several publications, including
International Marketing Review, Journal of Business Research, Journal of Global Marketing, Journal of the
Academy of Marketing Science, International Journal of Knowledge, Culture, and Change Management, Journal of
Teaching in International Business, Journal of International Business and Entrepreneurship Development, and
the Journal of Electronic Commerce Research. Dr. Koh has received several distinguished awards from the
University of Toledo, including the Executive MBA Distinguished Professor Award, College of Business and
Innovation Simonetti Outstanding Graduate Teaching Award, University of Toledo Robert J. Schlembach Award,
College of Business and Innovation Outstanding Faculty Advisor Award, and the James Brunner Award
for Service. Currently, Dr. Koh also serves as the Program Chair for the Academy of International
Business-U.S. Midwest Chapter.
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Research Interests
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International marketing and marketing strategy
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Selected Publications
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Journals
• Anthony C. Koh (2003), “The
Malaysian Experience with ISO 9000: A Proven Quality Management System for the Global Economy,”
International Journal of Knowledge, Culture, and Change Management, Volume 3 (MC03-0082-2003). (BR, R)
•
Anthony C. Koh and Thuong Le, “The Practice of Ecommerce in Malaysia,” Journal of
International Business and Entrepreneurship (2003). (AR, R)
• Anthony C. Koh, “Teaching
Understanding Cultural Differences for Business in an Internet-Based Economy,” Journal of Teaching
in International Business,Vol. 15, No. 2, 2003. (AR, R)
• Thuong T. Le and Anthony C. Koh
(2002), “Managerial Perspectives on Electronic Commerce Development in Malaysia,” Electronic
Commerce Research Journal, 2: 7-29. (AR, R)
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