University Marketing and Communications

Unauthorized Use

A trademark infringement is unauthorized use or similar use of a trademark so as to cause the likelihood of confusion in the minds of the consumers as to the source.

All licensed vendors are required to identify their product with the "Collegiate Licensed Product" label. With this label, alumni, students, fans, and supporters know they are buying a product of quality and authenticity that has been manufactured in accordance with University standards. At The University of Toledo, net revenues generated through the sale of licensed merchandise support the University in various ways.

Last Updated: 6/7/18